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How to Earn Trust and Make Better Games With Steam Reviews
Steam reviews have come under much scrutiny lately and it’s justified. Steam reviews in it’s current state is far too open for virtually anyone to say anything about your game with minimal to zero...
View ArticleExcellent Game Dev Podcasts
UPDATE 11/17/2017 The list below has bee updated to reflect podcasts that are still active/not active. If any of you are like me, you love to listen to music/podcasts or whatever is on Twitch.tv while...
View ArticleInterview With Tanya Short
Interview With Tanya Short of Kitfox Games I recently got the opportunity to have a chat with designer & co-founder of Kitfox Games, Tanya Short. Tanya is also a founder of Pixelles, a non-profit...
View ArticleHow to Conduct Market Research For Your Indie Game [Presentation Video]
Learn How to Conduct Market Research For Your Indie Game Earlier this month, I had the opportunity to talk about ways to conduct market research during this years Indie Revolution Expo. The...
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Marketing Your Game in 2018 and Beyond [Presentation Video]
Hello everyone! It’s been a while since we’ve updated our blog. With that being said, we are going to make time to post here much more frequently, so expect more content to come Recently, we had the...
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Postmortem: GDC 2018 Guerrilla Marketing Campaign
In the weeks leading up to this year’s GDC, I was simultaneously making sure my calendar was up-to-date and I had all of my targets for this year’s GDC documented. However, I also was working on a very...
View ArticleThe Differences Between Video Game Marketing and PR
Hey Everyone! We put together a video to help clear up some confusion for newer teams in the industry. We’ve noticed many presentations talk about marketing and PR interchangeably when there are...
View Article20 Indie Game Marketing Tips
Tons of new games are released everyday on all major platforms. In 2018 and beyond, competition and over-saturation is a reality. Understanding how to effectively promote your game to players who will...
View Article5 Free Tools to Help You Promote Your Indie Game
In today’s post, we share 5 free tools that we’ve used to help us effectively promote indie games. 5 Free Tools to Help You Promote Your Indie Game BuzzSumo BuzzSumo is an awesome platform that...
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How Steam Visibility Works With Free Cheat Sheet
Valve recently released an insightful video on their Steamworks YouTube channel. Titled “Steam Visibility: How Games Get Surfaced to Players,” it provides a behind-the-scenes look at how players are...
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